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Small firm large firm experiences in managing NPD projects

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Show simple item record Ledwith, Ann Richardson, Ita Sheehan, Anne
dc.coverage.spatial Ireland en_US 2008-09-18T11:32:43Z 2008-09-18T11:32:43Z 02/05/2008 en_US 2006
dc.identifier.citation Ledwith, A., Richardson, I. and Sheehan, A. (2006) Small firm large firm experiences in managing NPD projects, Journal of Small Business and Enterprise Development, 13(3), 425-440 en
dc.description peer-reviewed
dc.description.abstract Purpose: The purpose of this research paper is to present a modified framework for the waves of change of new product development of McGrath. Design/methodology/approach: A qualitative study of new product development (NPD) in four electronic firms (two small indigenous/two large multinational) was conducted. In-depth interviews were held with employees, including the founding entrepreneur in each of the small firms. Findings: Analysis of strategic, organisational and development factors shows that firms face different challenges during their NPD process, some related to size. Also, as firms grow, NPD learning may be lost. Research limitations/implications: The research findings are stated as a result of four cases studies, two in large firms and two in small firms. Further research will establish the generalisability of these findings. Practical implications: The electronics industry is renowned for its aggressive competitive environment where successful entrepreneurs continuously innovate product and process development. The framework presented will be of use to entrepreneurs who focus on NPD. Originality/value: A modified version of McGraths framework, showing separate categories for small and large firms, is presented. These modifications recognise that there are differences between NPD in small and NPD in large firms. en
dc.format.extent 91,200 bytes en_US
dc.language.iso eng en
dc.publisher Emerald Group Publishing Limited en
dc.relation.ispartof Journal of Small Business and Enterprise Development; 13(3): pp. 425-440 en_US
dc.rights See licence en
dc.subject electronic engineering en
dc.subject large enterprises en
dc.subject product development en
dc.subject small enterprises en
dc.title Small firm large firm experiences in managing NPD projects en
dc.type Article en
dc.type.supercollection all_ul_research en
dc.type.supercollection ul_published_reviewed en
dc.type.restriction none en

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