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Browsing Management & Marketing by Title

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  • O'Loughlin, Deirdre; MacPhail, Ann; Msetfi, Rachel M. (Taylor and Francis, 2015)
    Evaluation systems including global university rankings have been recently introduced as mechanisms for assessing overall academic quality, appraising research reputation and as a basis for funding and policy decisions. ...
  • Sherman, Ultan Patrick (University of Limerick, 2012)
    This study examines the content of the psychological contract at its formation stage. Three individual antecedents were identified that were expected to influence these content dimensions (careerism, type of exchange ...
  • Richardson, Ita; Delaney, Yvonne (IEEE Computer Society, 2010)
    For over ten years, the first author of this paper (IR) has been teaching Software Quality in the traditional fashion where students are presented with materials through lecture and tutorial format. Her experience has been ...
  • Birdthistle, Naomi (University of Jyvaskyla Finland, 2009)
    Objectives: The main aim of this paper is to examine what can be done to plan for divorce should divorce arise for members of a family business in Ireland. A number of objectives have been formulated; firstly the research ...
  • Birdthistle, Naomi; Hynes, Briga; Costin, Yvonne (Kemmy Business School, University of Limerick, 2011)
    GUESSS stands for Global University Entrepreneurial Spirit Students’ Survey and is an international research project using a geographical and temporal comparison to investigate the entrepreneurial intention and activity ...
  • Zolkiewski, Judy; Story, Victoria; Burton, Jamie; Chan, Paul; Gomes, Andre; Hunter-Jones, Philippa; O'Malley, Lisa; Peters, Linda D.; Raddats, Chris; Robinson, William (Emerald, 2017)
    Purpose – The purpose of this paper is to critique the adequacy of efforts to capture the complexities of customer experience in a business-to-business (B2B) context using input– output measures. The paper introduces a ...
  • O'Dwyer, Michelle; Birdthistle, Naomi; Hynes, Briga; Costin, Yvonne (East Carolina University, College of Business, Department of Management, 2009)
    The acquisition of explicit and tacit knowledge by students participating in the Small Business Consulting module at the University of Limerick presents a challenge to its entrepreneurship educators. Utilising a case ...
  • Storey, Meredith (University of Limerick, 2013)
    The Sustainability Literacy Test is a means of measuring basic knowledge of sustainability. This test is used by Higher Education Institutions (HEIs) to measure overall, international and regional knowledge of topics related ...
  • Birdthistle, Naomi (Emerald Publishing, 2006)
    The purpose of this paper is to examine the training and learning strategies adopted by family businesses in Ireland.
  • Birdthistle, Naomi; Fleming, Patricia (National University of Ireland, Galway, Galway Ireland., 2007)
    A review of the entrepreneurship and small business literature indicates that little to no research has examined family businesses in Ireland in terms of their structure and composition, the management of the family business, ...
  • Casey, Katherine; Lichrou, Maria; O'Malley, Lisa (SAGE Publications, 2016)
     Approaches to enhancing sustainability have largely focused on altering individual consumption behaviors. However, this focus on the individual consumer has been recently critiqued because the behavior of individuals is ...
  • Gunnigle, Patrick; Collings, David G; Morley, Michael; McAvinue, Catherine; O'Callaghan, Anne; Shore, Deirdre (Irish Academy of Management, 2003)
    US-owned multinational corporations (MNCs) are dominant actors in the world economy and are particularly significant in the Irish context. This paper profiles US foreign direct investment (FDI) in Ireland, focusing ...
  • Buckley, Patrick (University of Limerick, 2011)
    Organisations have always faced the challenge of making decisions in the context of large, dynamic, complex environments. The information technology revolution has increased by several orders of magnitude the information ...

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