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Browsing Departments Kemmy Business School by Subject "Consumer research"

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Browsing Departments Kemmy Business School by Subject "Consumer research"

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  • Patterson, Maurice; Larsen, Gretchen (SAGE Publications, 2018)
    In seeking to orient consumer research towards the sonic, this article has three objectives. First, to chart the emergence of the ‘sonic turn’ in the social sciences and, relatedly, to register the echoes of such a turn ...

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